"HP, with our partners, is the only company with the breadth and depth of innovative products and services to help customers succeed in this new reality," Whitman said. Whitman said HP is looking for partners to help customers achieve IT goals, including lower costs, greater agility, simplicity and speed. She implied that the sheer volume of content and data being created through social media and ubiquitous cameras puts legacy datacenter approaches on a path that isn't sustainable in terms of space, energy or cost. She also noted the shift in the way technology is consumed, paid for and delivered, and changes in how infrastructure is built, apps are written and data is consumed. What does the new style of IT mean to Whitman?ĭuring her keynote, Whitman delineated four major trends undergirding the "new style" - cloud, security, big data and mobility. "Together HP and our partners have become the go-to technology provider for the New Style of IT with industry-leading technology solutions, programs and incentives that help partners drive growth." "The New Style of IT requires a new style of partnering," Whitman said in a statement this week from the HP Global Partner Conference in Las Vegas. Posted by Scott Bekker on Maat 1:42 PM 0 comments TBR believes Cisco will face challenges executing its new cloud strategy, as the focus on applications and services does not play to the company's core strengths in hardware.įor all those challenges, the TBR analysts say they expect Cisco to "quickly establish itself as a key player" by investing in additional partnerships and tuck-in acquisitions. the move will place Cisco into competition with other key partners, such as IBM, as well as customers like Verizon that sell public cloud services using their own infrastructure. TBR believes the new cloud strategy will negatively impact Cisco's hardware sales, particularly in the service provider segment, as customers will be able to leverage Cisco's application-centric, network-aware services without buying routing and switching infrastructure for their cloud environments. The move is a significant departure from the company's previous strategy of being just a cloud "arms dealer" (i.e., providing the infrastructure elements to service providers and enterprises that enable public and private clouds).Ĭhanging positions in the cloud world holds some significant risks for Cisco, according to the TBR analysts: In an analysis Thursday, TBR's Michael Sullivan-Trainor and Scott Dennehy characterized the announcement as a notable change for Cisco: Cisco's expanded cloud strategy, revealed at this week's Cisco Partner Summit. But rather than trying to beat Amazon Web Services, Microsoft, Rackspace, IBM, Hewlett-Packard,, VMware and other major providers that offer public cloud services, Cisco said it will "join" them together, figuratively.Ĭisco said it will endeavor to build its so-called "Intercloud" - or cloud of clouds - aimed at letting enterprise customers move workloads between private, hybrid and public cloud services. The company said it will invest $1 billion over the next two years to offer what it argues will be the world's largest cloud. My colleague Jeffrey Schwartz covered Cisco's announcement earlier this week at the networking giant's Las Vegas partner conference. When it comes to cloud, Cisco just shifted from acting as an "arms dealer" to becoming a cloud services provider in its own right, according to analysts at Technology Business Research (TBR). With Intercloud, Cisco Ends Role as 'Arms Dealer'
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